By Evi Steinhaus, UX Designer at CPO HANSER SERVICE
For a successful congress it is essential to have an attractive, user-friendly web presence and therefore our recommendation is to undertake a UX analysis…
Read MoreBy Angela Guillemet, INCON Executive Director
Today, global demand exceeds global supply, putting persistent upward pressure on prices in countries worldwide. This rising inflation is impacting international meetings in a variety of ways…
Read MoreBy Alexis Bauer-Kolak, Education Manager at Smithbucklin
During INCON's learning month, Alexis Bauer-Kolak, Education Manager at our partner Smithbucklin shared her expertise on the importance of determining Event KPIs for virtual and hybrid meetings…
Read MoreBy Iman Leanora Gähwiler, Marketing Manager at CPO HANSER SERVICE
Whether it is Facebook, Instagram, LinkedIn or Twitter – social media has become a significant part of our daily lives. Not only do these platforms update us about current affairs, but in some instances they act as personal blogs or simply enable companies to gain valuable insights into their customer behavior…
Read MoreBy Nicole Walker, CEO, Arinex
Nicole Walker, CEO of Arinex, identifies and discusses the 8 steps to consider when making your event carbon neutral…
Read MoreBy Nicole Walker, CEO, Arinex
As virtual and hybrid events continue to grow in size and frequency, Arinex CEO Nicole Walker sheds some insight on the expert teams who deliver these events, Digital Conference Organisers (DCOs), and answers some common questions…
Read MoreBy Hermann Hanser, CEO, CPO Hanser Service
Congresses in the future will have to be planned differently due to the ongoing COVID-19 pandemic. It is foreseeable that regular physical congresses will not generate the same number of participants as before…
Read MoreBy Annelie Schönfeld, Senior Project Manager, CPO Hanser Service
In recent weeks it has become a bit quiet around our congresses and events, because COVID-19 had a firm grip on not only us, but also on the entire event industry. We were faced with the challenge to decide whether to postpone or cancel events within a short period of time and without much prior notice…
Read MoreBy Anat Regev Business Development Manager at ORTRA & Galit Shimshoni VP Marketing and Sales at ORTRA
In-person conferences and events are known for creating immediate engagement, and offer incomparable opportunities for participants, companies, associations, and stakeholders to generate connections and create business opportunities…
Read MoreBy Lisa Xu, Managing Director, East Star
The Hunan Autoshow took place from 30 April-5 May 2020 and attracted more than 62,000 attendees, with an exhibition area of 60,000sqm, over 100 exhibitors and 600 car displays. Specific health measures were put in place for all staff and participants…
Read MoreBy Lisa Xu, Managing Director, East Star
Pandemic restrictions have been lifted in China and events and economic activities are recovering. East Star, INCON’s partner in China, has been at the eye of the storm. In this article, Lisa Xu shares her perspectives about experiencing the first green shoots for her business and the return to organizing meetings and events in her country…
Read MoreBy Maryjose Zorrilla, Creative Senior of BTC
I’m at my kitchen table, adapted into a surprisingly functional workspace. I'm at my New Normal COVID-19 outbreak has given rise to incredible worldwide challenges encompassing economy, business and even people’s daily lives…
Read MoreBy Angela Guillemet, Executive Director of INCON
As events pivot online and many, many have been postponed or cancelled, we need to convince sponsors to support new event formats and also to explore longer-term sponsorship opportunities…
Read MoreBy Mariana Peñaloza, Project Event Manager - Conferences of BTC
Due to Covid-19, #pivottovirtual is becoming our new trend in the meetings industry. However, people feel that the amount of interest in this new virtual meeting platform is different compared with on-site ones. In short, we think it’s boring compared with face-to-face meetings. On the other hand, virtual has some positive points…
Read MoreBy Shizuka Higashikawa, Meetings Industry Research Institute, Japan Convention Services, Inc.
Due to Covid-19, #pivottovirtual is becoming our new trend in the meetings industry. However, people feel that the amount of interest in this new virtual meeting platform is different compared with on-site ones. In short, we think it’s boring compared with face-to-face meetings. On the other hand, virtual has some positive points…
Read MoreBy Nicole Walker, Arinex
Virtual live streaming of events has become commonplace due to the global COVID-19 crisis. However virtual and hybrid events have many benefits both now and in the long term. This extensive list from our partner Arinex, explores the advantages of going virtual…
Read MoreHere they are… the young professionals scrolling through their social media feeds while waiting to check in for an event. “Lazy,” “entitled,” “avocado toast lovers” - this is how the media often portrays millennials. What an anomaly! This generation is super well educated, curious, tech savvy and demanding.
Read MoreBy Antonio Novaes
Associations were once the exclusive provider of content, offering unique services and networking opportunities to their communities. But times have changed! Associations are now adapting and rethinking their value proposition to differentiate themselves from an extremely competitive environment…
Read MoreBy Kristofer Herlitz
A successful exhibition starts with flawless design and seamless management. But the logistics themselves aren’t enough. Empowering exhibitors, sponsors and attendees to engage in relevant interactions is paramount to driving value and quality results…
Read MoreBy Nick Gold
Successful events deliver unique, memorable experiences for event attendees, often with key, practical lessons which can be applied either at work or at home. INCON worked with Speakers Corner to deliver a new Executive Education session for the INCON leadership in May this year…
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