Posts in 2010
INCON EXPERT ARTICLE

Creating high quality Social Programmes

By Bob Guy
Regional Managing Director
Pacific World

A high quality social programme is the result of much planning and input from the DMC / Events department of the PCO and the Organising Committee (OC). An understanding of both the conference destination and local culture combined with an insight into likely delegate preferences will play a seminal role in guaranteeing the success of this vital aspect of the overall conference. The OC

provides a vital insight into the demographics and likes and dislikes of the delegates and often the history of the social program at previous conferences. The DMC / Special Events Manager brings the expertise and logistical management that provide the seamless organisation with particular attention to the hundreds of details that make it seem like an easy task...

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INCON EXPERT ARTICLE

Driving-Up Conference Revenues

By Roslyn McLeod
Managing Director
Arinex

Driving-up conference revenues is ’must do for a PCO’ in today’s environment where the bottom line is continually scrutinised and conference budgets examined.

A conference can maximise its potential receipts / earnings capacity, by aligning itself with other organisations / products / associations keen to ‘buy-into’ the themes and opportunities that a specific conference offers. A key priority for a Professional Conference Organiser (PCO) is to accrue maximum conference revenues through sponsorship, exhibitions sales and delegate promotions…

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INCON EXPERT ARTICLE

How to select a winning destination for your International event

By Inge Hanser
Managing Director
CPO HANSER Service GmbH

Choosing the right destination is the basis of a successful event as it provides the platform upon which congress and meeting goals and objectives can be built. Selecting the right destination means identifying a geographic region that is appealing, accessible and affordable as this “trio” will, ultimately, drive delegate numbers...

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